BPM Athlete Management (â€œBAMâ€) is pleased to announce the signing of a new sponsorship agreement with Instinct Sports Nutrition for professional triathlete Joshua Amberger. The multi-year deal has been signed following a number of strong international seasons for Amberger that include numerous wins and podium finishes in 70.3 and 5150 events globally.
Josh will be using Instinct’s small but focussed product line for training, racing and recovery. The line consists of energy gels, a hydration formula and brown rice protein supplement. Josh warmed to the products very quickly.
â€œI take nutrition very seriouslyâ€, he said. â€œI was happy with the product I was previously using and thought of it as a benchmark as such. I was reluctant to try Instinct at first, but I’ve had my expectations readjusted after switching over.â€ Josh believes that the nutrition component of training and racing is just as crucial as the training itself. â€œAfter feeling the superiority of these new products I feel it’s easy to put my whole weight of trust behind them.â€ He added that Instinct is a new company, but feels that this gives them an advantage. â€œSports nutrition has been slowly evolving from a dependency on sugary products to something that is formulated to avoid sugar and embrace natural ingredients and efficient carbohydrate sources. This is where Instinct comes in, and their products excels.â€
Instinct’s Andrew Malcolm-Smith added that they are thrilled to welcome Josh to Instinct. â€œJosh is a meticulous athlete and a consummate professional who is constantly looking for ways to improve. No one can doubt Josh’s talent, but what’s impressed us most is his dedication to the process of improvement in every facet.â€ Andrew feels that Josh’s approach resonates strongly with their team and inspires their innovation. â€œHe’s dedicated every minute of his life to becoming the best athlete and person that he can be; there couldn’t be a better fit. We look forward to working with Josh in the years to come.”
About Instinct Nutrition
Instinct Sports Nutrition is an Australian owned and operated sports supplement company specialising in natural Nutrigenomic products.
Instinct Sports Nutrition has a core belief in being an ethically responsible company by putting our customers health first. We believe it’s important to nourish the body with premium quality all natural & organic (where possible) ingredients, instead of using artificial ingredients that pollute the body and may have potentially harmful effects. As a company we are striving to bring back â€œintegrityâ€ to the market and to our customers and their health. That’s why we use only the finest and healthiest ingredients for all our formulations.
All our products are produced in a GMP (Good Manufacturing Practices) state-of-the-art manufacturing facility, where our products undergo strict quality control measures on every phase of product development, ranging from raw material inspection to final product inspection. Good Manufacturing Practices are guidelines and principles set out by the government to ensure high standards in processing, packaging and labelling of foods and natural health products. When you purchase products from a company that is GMP certified, you are assured that the products were produced in a proper facility with the utmost concern for product quality and safety. Instinct Sports Nutrition is committed to quality, innovation, and delivering products that will give you results!