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SunSmart to be Naming Rights Sponsor of Ironman Western Australia

World Triathlon Corporation has today announced a new naming rights partnership that will see its premier West coast event become the SunSmart Ironman Western Australia. Western Australian health promotion body, Healthway and the Cancer Council of Western Australia’s flagship skin cancer awareness campaign, SunSmart, will support the event for the next two years. The sponsorship will see SunSmart Ironman Western Australia endorse the key messages of the Cancer Council of Western Australia and Healthway.