Alastair McCausland - Trizone

Alastair McCausland

A globetrotting marketing pro who grew brands like Camplify, AJ Hackett and 2XU. He loves big ideas, big adventures and making customers fall in love with fresh experiences—fast n' fun.

X.com

The Polarising Power of the M-Dot Tattoo — Photo: Marcelo Soares

The Polarising Power of the M-Dot Tattoo

Debated as vanity or badge of honour, the iconic Ironman tattoo unites triathletes through shared status, belonging and brand power.

By Alastair McCausland • 2 years ago

The Polarising Power of the M-Dot Tattoo — Photo: Marcelo Soares